ADVERTS MAY BE WASTE OF TIME

February 21, 2012 on 5:33 am | By | In Internet and Businesses Online | Comments Off

Due to the grounding of its entire fleet recently, Australian airline Qantas has engaged in a rather large marketing campaign that industry experts suggest is not really needed.  The campaign has stretched across different marketing boundaries and alongside various seo company techniques, the airline also took out full page advertisements in a number of newspapers around the country. Experts suggest that the grounding wasn’t enough to truly drive customers away from the brand and that it would take a lot more negative action from the company to truly drive customers away. The only company in remote competition to Qantas is Virgin Australia.

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